Saturday, May 12, 2007
Comic Book Ad of the Day!
Remember I was talking a few days back about ads in comic book format? Well, here's one for a bicycle company that I don't think I've heard of outside the comics ads themselves. It's from the June, 1969 cover-dated DC books.
I wonder if the Lee Jeans people saw these ads and realized that they could make equally-specious claims in their ads in the 1970s? Here, the kids with the bikes become an impromptu escort for some honchos... and in the 70s, the kid in the Lees (I think it was Lee) would always be assumed to be older, and would be sitting in the cockpit of an experimental radio controlled automobile, or something like that, because they looked older...