Wednesday, November 24, 2010

Comic Book Advertisements!

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Last week, in a previous installment of this series, I posted a house ad for Korak, Son of Tarzan... here's a house ad for DC's Tarzan book! As you can tell, Joe Kubert was the chosen artist for Tarzan, but word is that eventually, Kubert wasn't available to do all the art for Tarzan, so it was taken over by other artists. As you probably already know, eventually DC lost the Tarzan license, and Marvel took it over for a short while before Tarzan disappeared from comic books for quite a long time, until Dark Horse picked him up!

Also notice the "blockbuster" text here... DC was fond of that word, weren't they?

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By the way, these ads are from the April, 1972 cover-dated DC books. The pair of ads here appeared in many a comic book in the day... Howard D. Rogofsky was probably one of the pioneers when it came to selling comics via mail order. At 16, he was placing ads in magazines like TV Guide! There have been rumors around for a while that he may not have been the most honest person around, but I've never heard of any confirmation of these. I've learned that he was a guest of at least one comic book convention in 2009, so he may still be around!

Paired up with the Rogofsky ad is another of those "How-To" books on cartooning that I alluded to earlier this month... I'm guessing the 25¢ you sent in was for a flyer about the book, and not the book itself, but that's just a guess.

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And finally, here's a full-page ad for a bunch of stick-on embroidered patches! Patches were huge in the 1970s, although the fad may have started in the 1960s, especially given the hippie styles shown in this ad (I have nothing against hippies, by the way). Iron-on t-shirt transfers were also big back then, too.

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