As we've seen before, candy companies advertising in golden age comics had a tendency to... well... exaggerate the benefits of their products, usually in the form of promising that eating their goods will give you a quick burst of energy to get you through whatever you're doing (even these days, Snickers advertises on TV that they're a good way to get you through a slump, where you're "not yourself when you're hungry").
Well, Tootsie Rolls were no different, although unlike some other candy companies, they had a superhero of their own: Captain Tootsie! Looking vaguely like Captain Marvel, Captain Tootsie had a pretty long career in advertising, he not only appeared in Fawcett comics, but also in advertisements placed in other companies' comics, too!
Here's a gallery of some of the Captain teaching children the benefits of consuming sugar:
Obviously, there had to be some mail-away offers, too!
The way that Captain Tootsie promises eating Tootsie Rolls give you that extra energy, you'd wonder if there were amphetamines in them!
I seem to recall the Tootsie Fudge lasting into the 1970s.
Rarely, the Captain wouldn't have even the smallest adventure, such as in the ad above!
Next month: Volto of Mars!